Tuija Seipell is a Canadian keynote speaker, business advisor, entrepreneur and writer. She was born in Finland but has lived and worked in North America for the past 34 years. Her topics include customer experience, retail, tourism & hospitality, trends, design, creativity, motivation and especially emotions and hope. Her clients include diverse global and multinational organizations, such as Harley Davidson, Nike and Europarc, as well as cities and other government entities, but also medium-size and smaller organizations around the world. For the past ten years, she has also been the editor of a design and pop culture blog The Cool Hunter. She is the world’s most widely read Finnish blogger. In 2016, the House of Lapland, the marketing & communications organization for Finnish Lapland, invited her to become one of five Lapland Ambassadors.